Case study

DOT Music

The DOT Music Coalition will enable musicians, songwriters and organizations to make more money, engage more deeply with their fans, own their own fan contact information vs. having it owned by a 3rd party platform, and provide comprehensive and actionable analytics, so that they can build their brands and online presence.

Transforming the World of Music

Over the past 12 years, DOT Music's Music and Technology Insiders has unified a Coalition of 100 Trade Organizations, who have come together to build a Music-Exclusive Internet. Their Mission is to create a VERIFIED domain extension for every Org, Company, Musician and Songwriter to:

Make more revenue
Be "Web 3.0 and Intenet of Things" Ready - to engage directly with verified fans - anywhere, at anytime, on any device
Have a suite of new-tech tools to deepen engagement
Own & analyze their fan data, engagement and trends
Sell downloads, tickets & merch and pay only a % to DOT Music, and NOT the other way around
More effectively track their royalties and IP
Stream live & private events and exclusive content

OUR INVOLVEMENT

DOT Music approached Humanity Media to create their narrative for the Investor Community, to build a Seed-Round Investment Deck to help them raise $1.5 Million in financing. We assisted in making their ground-breaking vision easily understandable and digestible by their target audience of early-stage hand-picked funders. They are now shopping their inspiring story, while concurrently building out the 1st phase of their platform, to enable musicians and songwriters to more fluidly make the lion's share of revenue from their music, merch and events, vs. the other way around.